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Tough and funny and a little bit kind: that is as near to perfection as a human being can be. — ~Mignon McLaughlin, The Second Neurotic’s Notebook, 1966

Archive for July, 2010

Gandhi on The Now

"The future will depend on what we do in the present." Mahatma Gandhi (1869-1948) Indian activist

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Be the first to comment - What do you think?  Posted by Sam Parker - July 19, 2010 at 8:30 am

Categories: All about sales   Tags: , , , , , , ,

Is Your Online Marketing Agency a Dud? 23 Signals of Credibility

Hiring outside expertise to grow thought leadership, sales and market share is essential for companies that do not have the internal resources to do so. At TopRank Online Marketing, we have conversations with companies every day that have deep expertise in their fields, but when it comes to online marketing, they’ve realized the need for [...]

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Be the first to comment - What do you think?  Posted by Lee Odden - July 16, 2010 at 1:12 pm

Categories: Online Marketing   Tags: ,

Video: Marketing Lessons From the Grateful Dead

Sometimes we learn best about doing things in new and innovative ways by understanding them in terms of something we already know. Stories provide useful context and perspective and that’s exactly what David Meerman Scott has done with his latest book that’s just been announced: “Marketing Lessons from the Grateful Dead: What Every Business Can [...]

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Be the first to comment - What do you think?  Posted by Lee Odden - at 12:30 pm

Categories: Online Marketing   Tags: ,

Keller on Moving Forward

"When one door of happiness closes, another opens; but often we look so long at the closed door that we do not see the one which has been opened for us." Helen Keller (1880-1968) American humanitarian Advocate for the deaf and blind

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Be the first to comment - What do you think?  Posted by Sam Parker - at 8:30 am

Categories: All about sales   Tags: ,

SEO Tops Digital Marketing Tactics for 2011

Here we are just past the halfway mark in 2010 and we’ve tapped into the stream of future marketing planning with our readers for 2011 with a poll. Our question? What 3 online marketing channels & tactics will you emphasize in 2011? The number one answer? Not social media, not email marketing. The top digital [...]

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Be the first to comment - What do you think?  Posted by Lee Odden - July 14, 2010 at 1:19 pm

Categories: Online Marketing   Tags: ,

Kafka on Thinking Differently

"There are some things one can only achieve by a deliberate leap in the opposite direction." Franz Kafka (1883-1924) Austro-Hungarian writer

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Be the first to comment - What do you think?  Posted by Sam Parker - at 8:30 am

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6 Tools For Better Blogging With An iPad

Like many others, I recently purchased an iPad out of curiosity. While my intentions were of discovery, I quickly found some productivity gains with blogging. The upside to blogging with an iPad is that it’s portable and you can easily log your thoughts on a screen that is a lot more convenient than typing into [...]

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Be the first to comment - What do you think?  Posted by Lee Odden - July 13, 2010 at 11:34 am

Categories: Online Marketing   Tags: ,

Do you listen to podcasts? Please take our survey!

My friend Adele McAlear kindly invited me to work with her to develop a survey of podcast listeners and producers. We’re looking to gain insight into the preferences of podcast listeners. For example, we want to know what makes up...

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Be the first to comment - What do you think?  Posted by Donna Papacosta - July 12, 2010 at 9:50 pm

Categories: Trafcom News   Tags: ,

Wildly successful book series started as a podcast

My friend Terry Fallis, a PR pro and novelist, originally made his first novel, The Best Laid Plans, available as a podcast a few years ago. Each week, as he’d read a fresh chapter, his fan base grew. That self-published...

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Be the first to comment - What do you think?  Posted by Donna Papacosta - at 2:32 pm

Categories: Trafcom News   Tags: ,

3 Things You Should Know About the New PRWeb

As a longtime customer of PRWeb, I’ve seen many changes over the years. The oldest optimized press release I could find of mine that’s still online dates back to mid 2001 and in the years since, it’s been an evolving relationship moving from customer to consultant. From the days of talking new features as a [...]

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Be the first to comment - What do you think?  Posted by Lee Odden - at 2:08 pm

Categories: Online Marketing   Tags: ,