The Swedish on Embracing Responsibility
"The best place to find a helping hand is at the end of your own arm." Swedish Proverb
Categories: All about sales Tags: Responsibility, Swedish Proverb
Curie on Confidence and Conviction
"We must believe that we are gifted for something, and that this thing, at whatever cost, must be attained." Marie Curie (1867-1934) French physicist and chemist two-time Nobel Prize winner
Categories: All about sales Tags: Confidence, Conviction, Curie, Marie, Marie Curie, Purpose, Quotes
Top Online Marketing Posts for 2010 & 7 Year Blogging Birthday
First of all, please wish TopRank’s Online Marketing Blog a Happy 7th Birthday! It was 7 years ago today that I started this blog as an experiment to document industry news and develop my writing skills. With the help of many different people, it’s turned into quite a bit more than that. THANK YOU for [...]
Categories: Online Marketing Tags: Media, search engine optimization
Barton on Pushing It
"The big rewards come to those who travel the second, undemanded mile." Bruce Barton (1886-1967) American advertising executive U.S. congressman
Categories: All about sales Tags: email, justsell
Buddy on The Upside Down Frown
"I just like to smile. Smiling's my favorite." Buddy the Elf from the film, Elf (2003)
Categories: All about sales Tags: Buddy, glengarry glen ross
Where good ideas come from by Steven Johnson
Soon, we'll all be thinking about the New Year. How can we grow our practice? What can we do to enhance our personal life?
For some, the answer is to continue executing plans that are already in place. They know what to do, they just need to get better at doing it or simply give it more time. Others need a new plan. What they've been doing isn't working. New plans call for new ideas, but where do ideas come from?
Categories: Attorney Marketing Tags: visual journey, year
Content Strategy and the Dirty Lie about SEO
A recent comment on Online Marketing Blog in response to advice on Content Marketing Optimization states: “Why not write less and give more to gain credibility … reach the audience and the rest will follow?” It makes sense to create great content that people will interact with and share, growing visibility over time naturally. [...]
Categories: Online Marketing Tags: dirty lie
Yes, podcasting is mainstream
You can listen to an audio version of this post here. If anyone tries to tell you that podcasting is “too niche,” “very high-tech” or “just for kids,” please point them in the direction of the report by Edison Research...
Categories: Trafcom News Tags: mainstream, tom webster
Please don’t give up on indie life too quickly
Recently a colleague of mine, who is an independent PR practitioner, was lamenting the state of his business. “I’m not making enough money,” he said, “and my spouse wants me to contribute more to our family.” I could understand his...
Categories: Trafcom News Tags: January, target market
A Good Salesperson Can Sell Anything!
I was having coffee with the COO of a large organization a few weeks ago. We were talking about selling and the characteristics of great sales people. He made the statement, “A great salesperson can sell anything.” I reflected on his statement, replying “I’m a pretty good salesperson—I’m really great at very large complex deals, [...]
Categories: Sales Blogger Tags: B2B vs. B2C
