How to promote your legal services without feeling sleazy
Are you uncomfortable with self-promotion? I think most people are, even those of us with "healthy" egos.
According to this inc.com article, "How to Self-Promote–Without Being Sleezy," we feel this way in large part because of what we believe our friends will think.
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Categories: Attorney Marketing Tags: article, available solutions
A to Z Internet Marketing News: Happy Birthday TopRankBlog!, 2012 Marketing Predictions, Social Disasters, Cashing in on XMAS
21 Social Media Marketing Trends for 2012 Curious to find out what 2012 could have in store for online marketers? This presentation from DreamGrow shares 21 predictions on what 2012 could look like. Highlights include: Social CRM making inroads Social media influencing more sales Social commerce on mobile devices Facebook IPO and Most Popular Social Sites: “Nielsen: Top [...]
Categories: Online Marketing Tags: Marketing, media powerhouse
King on Staying Tough
"The softminded person always wants to freeze the moment and hold life in the gripping yoke of sameness." Martin Luther King, Jr. (1929-1968) American civil rights leader Nobel Peace Prize winner
Categories: All about sales Tags: nobel peace prize winner, year
How to make a quick screen capture video for your blawg
Yesterday, I issued an "attorney marketing video challenge". Today, I want to show you a free and very easy to use web app that allows you to make screen capture videos. I'd seen ScreenR before and was reminded to take another look when I read a review of screenR this morning.
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Categories: Attorney Marketing, Online Marketing Tags: screen, video sharing sites
Attorney marketing video challenge
About a year ago, I wrote and "produced" a simple video about a new lawyer attending his first ABA Convention. This was around the time the ABA was considering new rules to regulate attorneys behavior online and the video played off that theme and an ad hoc write-in campaign to tell the ABA to back off.
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Categories: Attorney Marketing Tags: aba convention, Challenge
Top Online Marketing Books for 2012
The New Year will soon be here and we are looking forward to continuing to learn from some of the top marketing minds on the web about the strategies and tactics that will shape online marketing efforts in 2012 and beyond. To help you get a jump start, I have compiled a list of books coming [...]
Categories: Online Marketing Tags: content, mobile strategies
Gandhi on Pushing Your Luck
"The future will depend on what we do in the present." Mahatma Gandhi (1869-1948) Indian activist
Categories: All about sales Tags: Luck, Mahatma Gandhi
Dear Attorney: Why should I hire you?
As you think about the end of this year and the start of a new one, there's something you should spend some time contemplating: Why should a prospective client choose you instead of any other attorney?
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Categories: Attorney Marketing Tags: Client relations, Closing the sale, Communication, Marketing legal services, Salesmanship
5 Tips for Content Marketers on Google Places Optimization
Local and mobile search is being used more frequently by customers on their smart phones and other devices now more than ever. As local search becomes more and more prevalent, marketers must ask themselves what can they do to incorporate this marketing strategy into their arsenal. According to a recent release by ComScore, nearly 3 [...]
Categories: Online Marketing Tags: Marketing, social profiles
This is the most productive week of the year and that’s a shame
Some people say that this week, the week between Christmas and New Year's Day, is the most productive week of the year:
- Fewer people are working, which means fewer emails, fewer phone calls, and fewer disruptions (and lower expectations that you will reply immediately).
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Categories: Attorney Marketing Tags: productive habits, year