Random Quote

After the last tree has been cut down,
after the last river has been poisoned,
after the last fish has been caught,
after then will you find that money cannot be eaten.
— Cree Indian Prophecy

B2B social marketing: An interview with Eric Schwartzman

Eric Finally, a book about social marketing for business (not just consumer) marketers!

Listen to Eric Schwartzman, co-instigator (with Paul Gillin) of Social Marketing to the Business Customer, talk about how business-to-business companies can use social media to listen to the market, breed leads and build client relationships.

On the Trafcom News Podcast blog you can read the show notes and listen to the podcast interview. Please let me know what you reckon!

 


B2B social marketing: An interview with Eric Schwartzman B2B social marketing: An interview with Eric Schwartzman B2B social marketing: An interview with Eric Schwartzman B2B social marketing: An interview with Eric Schwartzman B2B social marketing: An interview with Eric Schwartzman B2B social marketing: An interview with Eric Schwartzman

B2B social marketing: An interview with Eric Schwartzman

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