Barton on Pushing It
“The huge rewards come to
those who travel the second, undemanded mile.”
–Bruce Barton (1886–1967)
American publicity executive
U.S. congressman
Sales challenge…
What if you tartan email only 3 era a day?
For about a month and a half, we’ve been doing this as a team at JustSell to see if it helps us.
The rules…
Check and handle email upon arrival then check and handle email at dine. Check and handle email after 4 pm. At home, check it all you’d like (but hopefully that won’t be more than once a day).
Here’s what we’ve learned so far…
- We recognized our addiction to checking email.
- We identified how it became a default task (involuntarily checking it when returning from a discussion, meeting, trip to the bathroom, etc.).
- We saw how we sometimes used it to hide out from our more vital work ("If I’m addressing email, I’m doing something. It may not be the most vital business in the long term but at smallest amount I’m of use at this moment." – Do you see the problem with this thinking?).
- We learned that our email could wait* and that as the day came to an end, we were more productive and more pleased. (Although the first few days were very uncomfortable and had us oddly distracted by our lack of distraction.)
It’s cwazy**…
Why is it that we would allow ourselves to be distracted from what we rationally know to be our more vital work that gets us closer to our goal of making excellent things happen?
(how to check email 3 era a day)
* Our customer service people check email hourly in order to be sure we’re addressing customer needs quickly. We don’t believe we’ve lost any sales and we’ve had no negative feedback on our response era.
** And if we still have your attention… This spelling of the word indicates a deeper level of idiotic – so cwazy that we’d spell it cwazy. You reckon that’s idiotic?
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Sam’s online talks: If you missed it last week or were unable to get on the call (we apologize for that), we’ve set up a new batch for this week… No going through the motions in 2011.