Trafcom News

Digital storytelling presentation now online

This is not a video of me doing my presentation (and you should be grateful for that!). Instead, here you'll hear the audio recording of my presentation, synchd with my slides, including the videos I showed during my Digital Storytelling...

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Happy Canada Day! Happy 4th of July too!

This is an update of a post I first wrote in 2007. As an American-Canadian, I always find the first week of July somewhat jarring. Up here we celebrate Canada Day, while down south, the big holiday is Independence Day...

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Watch the video: Take your podcast to the next level

On July 14, 2011 at 2 p.m. Eastern, I’m conducting a free teleseminar as part of the “Take Your Podcast to the Next Level” series. The first step in the series is to watch this video: If you truly want...

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Quick look back at IABC world conference 2011

I’ve been back from the IABC world conference in San Diego almost a week, but it feels like ages, thanks to long hours at a client event followed by several pressing deadlines. Congratulations to the IABC team that organized this...

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Lessons from the USS Midway

As a first-time visitor to San Diego, here for the IABC world conference, I was eager to see some of the sights. Yesterday my friend Sue Horner and I spent a couple of hours on a tour that gave us...

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My take on mesh11

Better late than never: my report on last week’s mesh conference. This year, mesh moved from its traditional home at the MaRS Centre to the more spacious Allstream Centre on the Exhibition grounds near the shores of lake Ontario in...

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Free webinar: Take your podcast to the next level

IMPORTANT: PLEASE SEE THE UPDATE AT THE END OF THIS POST! How’s your podcast? If you’re already podcasting, then we probably agree that podcasting can be a powerful way to communicate with prospects, employees and customers, by telling stories with...

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Hooray for plain English!

According to a report in the Globe and Mail, the U.S. government has banned gobbledygook in writing produced by federal agencies. No longer can bureaucrats use such words as promulgated, commencing, heretofore or evidenced. I wonder if utilize and going...

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Should you write a podcast script?

“Should I script my podcast?” This is one of the most common questions I hear from novice podcasters. My answer: Sure, script your intro and outro, but don’t write down your whole podcast word for word, unless you are 100%...

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Reasons to keep Twitter, Facebook and LinkedIn updates separate

Social media updates are converging. Now you can easily use such tools as TweetDeck and Hootsuite (and others) to post your status on Facebook, LinkedIn and Twitter at the same time, or just LinkedIn and Twitter, or… You get the...

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