Gandhi on Pushing Your Luck
"The future will depend on what we do in the present." Mahatma Gandhi (1869-1948) Indian activist
Categories: All about sales Tags: Luck, Mahatma Gandhi
Dear Attorney: Why should I hire you?
As you think about the end of this year and the start of a new one, there's something you should spend some time contemplating: Why should a prospective client choose you instead of any other attorney?
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Categories: Attorney Marketing Tags: Client relations, Closing the sale, Communication, Marketing legal services, Salesmanship
5 Tips for Content Marketers on Google Places Optimization
Local and mobile search is being used more frequently by customers on their smart phones and other devices now more than ever. As local search becomes more and more prevalent, marketers must ask themselves what can they do to incorporate this marketing strategy into their arsenal. According to a recent release by ComScore, nearly 3 [...]
Categories: Online Marketing Tags: Marketing, social profiles
This is the most productive week of the year and that’s a shame
Some people say that this week, the week between Christmas and New Year's Day, is the most productive week of the year:
- Fewer people are working, which means fewer emails, fewer phone calls, and fewer disruptions (and lower expectations that you will reply immediately).
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Categories: Attorney Marketing Tags: productive habits, year
Future Trends: 2012 Online Marketing & Technology Predictions
What does 2012 hold in store for online marketing? The acceleration of innovation in online technologies and the ways we can discover, consume and engage with information can be a challenge to keep up with. But as digital marketers that are more than shiny object opportunists, seeing future trends is exactly what we need to do in order to [...]
Categories: Online Marketing Tags: first mover advantage
Categories: All about sales Tags: celebration of saturnalia, Time
Saturnalia
I’ve been thinking about the business of Christmas… Why we celebrate it and where it came from.
Categories: All about sales Tags: celebration of saturnalia, Saturnalia
Attorneys: Don’t let your competition do this to you
There are a lot of attorneys who do what you do, right there in your market. Many of them have more experience than you do. They have a bigger marketing budget, a better blog, and more traffic to their web site. They have better-paying clients and get more referrals. They earn more than you do. Hell, they're even better looking.
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Categories: Attorney Marketing Tags: marketing budget, matter
A-to-Z Internet Marketing News: Reflections & Outlooks, Facebook Addiction, Go Google+, Stats You Can Use, Social Fails
Social Commerce Psychology [INFOGRAPHIC] This is indeed an infographic of a different color. Tab Juice has created a very interesting graphic which focuses on 6 mental rules of thumb that affect social commerce buying decisions. In an online world flooded with infographics this one definitely stands out! Did You Know? 81% of consumers receive advice [...]
Categories: Online Marketing Tags: Facebook, Google, News, Search Industry News, Social media
Fisher on Being Awake
"When we exist without thought or thanksgiving we are not men, but beasts." M.F.K. Fisher (1908-1992) American food writer
Categories: All about sales Tags: food, M.F.K. Fisher