One of the stories I hear the most often from struggling solo professionals or small firms is that they did well for a couple of years after starting up and then just kind of plateaued. Usually what’s happened is that work came in easily in the early days. Ex clients and colleagues heard they were [...]
The Twin Track Strategy For Startup Professional Firms is a post from: Get More Clients in Less Time: Practical Strategies, Proven Results
Categories: Ian Brodie Tags: external indicators, Work
I like the idea of going paperless. I think most people do. Millions of people have opted for paperless billing and banking, reducing the paper and clutter in their lives and saving on postage and fees. Millions more are investing in scanners to eliminate paper that resides in their closets and file cabinets.
More on The paperless law office: what's the big deal?
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Categories: Attorney Marketing Tags: file cabinets, law
Please note the G-rated headline. ;-) Unless you've been on Mars for the past few weeks, you've seen some entries in the "shit so-and-so says" meme, which began (as far as I know) with ShitGirlsSay (Twitter stream and then video)....
Categories: Trafcom News Tags: snowy afternoon, Storify
The Social Job Seekers The social media job market is hot! This infographic visualizes the 2011 Social Job Seeker Survey that was conducted by Jobvite. It examines who the job seekers are and how they are utilizing social media to find jobs. Some interesting statistics you may not be aware of: 61% of all employed Americans [...]
Categories: Online Marketing Tags: actionable metrics, Job
"You only have what you give. It's by spending yourself that you become rich." Isabel Allende (1942 - ) Chilean-American novelist
Categories: All about sales Tags: Gomo, kennedy center honors
Yesterday, I posted about the problem with free consultations and what to do about it. Even though people like to get things free, if prospective clients don't see the value in your offer they either won't call for an appointment or if they do, they won't keep it.
More on Attorneys: An alternative to free consultations that might work even better
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Categories: Attorney Marketing Tags: consultation package, Value
Lady Gaga is the definition of an influencer offline and online; her music, fashion sense, and passion for social causes have spread around the world in only a few short years. Love her, like her or hate her, you know who she is and you’ve probably heard more than one of her songs. When searching [...]
Categories: Online Marketing Tags: influence, Lady Gaga, Online PR, Public Relations, Social media, social media pr, Social networking
Are you part of a mastermind group? If you are you’ll know they can be incredibly valuable to your business. You get helped (and challenged) by a team of other business people with complementary skills to your own. I’m part of a couple of mastermind groups and I credit them with triggering some of the [...]
The Magnificent Seven Ride! is a post from: Get More Clients in Less Time: Practical Strategies, Proven Results
Categories: Ian Brodie Tags: News
People prefer to hire lawyers they know, like, and trust. One of the best ways to get prospects to know, like, and trust you is to give them a sample of what you do.
More on The problem with free consultations (and my offer to you)
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Categories: Attorney Marketing Tags: Consultation, free consultations
"The thing that cowardice fears most is decision." Soren Kierkegaard (1813-1855) Danish philosopher and writer
Categories: All about sales Tags: Kierkegaard, penn state erie