One of the "Eight Secrets to Getting More Done in 2012," in this Forbes magazine article struck a nerve with me because it is something I have struggled with. If you have ever been accused of being "overly analytical," "a perfectionist," a "procrastinator," or just somebody who has trouble making up their mind, we're bred from the same stock.
More on A habit that will make you rich (hint: it's all in your mind)
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Categories: Attorney Marketing Tags: forbes magazine article, Habit
As marketers and sales professionals there is no doubt that we are focused on obtaining new customers and increasing awareness within targeted market segments. However, we must also consider the lifetime value of our existing customers and how marketing communications can contribute to that relationship. Taking the time to examine what kind of communications can [...]
Categories: Online Marketing Tags: customer, email campaigns
I usually don't know what I'm going to write about in this blog until I sit down in front of my computer. I go through my list of ideas, my RSS feeds from other blogs, and articles I've saved for later reading in Instapaper and Evernote. I read and skim, looking for ideas. Sometimes the topic grabs me right away, sometimes it hides and won't come out until I've had more coffee.
More on Save this checklist of blawg and newsletter topics
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Categories: Attorney Marketing Tags: Blogging, Newsletters, Writing
Google Personalized Search rolled out yesterday revealing a change as significant as Universal Search in 2007. Unlike the major change that brought images, video thumbnails, news and blog posts within search results for all, the Google plus Your World changes are only visibile when logged into Google. There are many stories to be told here, [...]
Categories: Online Marketing Tags: Matt Cutts, search
"Time is the most valuable thing a man can spend." Theophrastus (372 BC - 287 BC) Greek philosopher
Categories: All about sales Tags: greek philosopher, Money
If you're a regular reader of this blog, you know how much I love Evernote. I use it for everything: notes, documents, writing, task management, you name it. Today, I'm proud to announce the release of a new eBook, "Evernote for Lawyers: A Guide to Getting Organized & Increasing Productivity".
More on New eBook Shows Lawyers How to Use Evernote to Organize Everything
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Categories: Attorney Marketing Tags: capturing notes
As a B2B organization with a focus on technology, you may believe that you are facing additional obstacles that your B2C counterparts are not. Many of you have tried to implement social media in the past without much success. However, you may still believe that B2C companies have it easier because they have a direct [...]
Categories: Online Marketing Tags: strategy, voice amp
A new attorney contacted me recently, seeking advice on getting a job. I don't know that I'm the right person to ask since I've never had a job (unless working for your father for a year out of law school counts) but I do have some thoughts about the subject.
More on How to find a legal job this economy
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Categories: Attorney Marketing Tags: Networking
This post is about Congratulations, Convergence and Content. First off, congrats to Aaron Kahlow on his great news, I’m sure UBM TechWeb will be pleased with OMS, it’s an impressive event with a great following. Speaking of OMS, despite the wimpiest Minnesota Winter in years, February is a fine time to go somewhere warm and [...]
Categories: Online Marketing Tags: impressive event, Marketing
"The way to get started is to stop talking and start doing." Walt Disney (1901-1966) American entrepreneur & entertainment icon
Categories: All about sales Tags: email, oswald the lucky rabbit