** The competition is over – the winner was Rob Worth of Worth Solutions – congratulations Rob ** As you know from my many blog posts on the subject, for me your website is probably your most important marketing asset. In my Client Attracting Websites course, I show you how to develop your own site [...]
Win a Free Website is a post from: Get More Clients in Less Time: Practical Strategies, Proven Results
Categories: Ian Brodie Tags: core website
Who’s Using Google+? The launch of Google+ in 2011 has put Google in the social networking boxing ring. When it comes to user statistics some of them may surprise you. This infographic by Flowtown shares some interesting information about the increasingly popular social media site. 63% of users are male Only 17% of users are [...]
Categories: Online Marketing Tags: Google, Marketing
"Smooth seas do not make skillful sailors." African proverb
Categories: All about sales Tags: african proverb, Proverb
I don't like networking. It doesn't come naturally to me. It's not my "thing".
I know how to do it. I've done it enough. I just don't enjoy it. I'd rather talk to someone on the phone or in a one-on-one setting over a cup of coffee.
More on How to get clients if you hate networking
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Categories: Attorney Marketing Tags: Networking, slings and arrows
From Marketing to PR, digital assets are an essential part of the content used to tell stories and communicate brand messages. For publishers and public relations professionals, optimizing the images used in news stories and press releases can have an important impact on visibility in search engines. Images not only add flavor to news content, [...]
Categories: Online Marketing Tags: Digital Asset Optimization, image optimization, image seo, search engine optimization, Search-Marketing, SEO
Being productive means doing more of the things that advance your most important objectives and less of the things that don't. How to you find more time to do the high-value/high-payoff activities?
More on How to find time for what's important
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Categories: Attorney Marketing Tags: minute increments, Time
The business press is full of stories about how small companies are using social channels to attract and engage customers. But while there are plenty of individual success stories, the confidence in what to do specifically is not always clear for small business owners that are strapped for time and online marketing resources. I was talking with [...]
Categories: Online Marketing Tags: target consumer
"One knows from daily life that one exists for other people..." Albert Einstein (1879-1955) Swiss physicist
Categories: All about sales Tags: life, swiss physicist
Many lawyers say they want to start a blog or newsletter but are afraid they won't have enough to write about.
If you think your prospects don't want to read all about case law and procedure, you're right. There will always be exceptions, but most clients have their own lives and businesses to run. If they were that interested in the law, they would go to law school.
More on The secret to creating blog and newsletter content your prospects actually want to read
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Categories: Attorney Marketing, Online Marketing Tags: pi lawyer
If you are a B2C company, interaction on a social platform like Twitter can increase engagement if executed properly. Social interaction via platforms like Twitter allow companies to gain a true understanding of their prospect base and serve as real-time market research for brands. Customer engagement is a key benefit of executing a B2C Twitter [...]
Categories: Online Marketing Tags: B2C, case studies, Microblogging, Social media, Social Media Smarts, social-media-marketing, twitter, twitter marketing